Celebrity Big Brother star Calum Best has revealed the results of his third hair transplant at Crown Clinic and said: "No man wants to be bald when he is older."
The 34-year-old star - son of the late footballing legend George Best - has had three £6,000 procedures in the last two years with our surgeon Asim Shahmalak to keep hold of his thinning locks.
And he says that without this surgical help, he would have lost most of the hair at the front of his scalp.
Calum said: "There is no doubt this has changed my life. I have been losing my hair since my early 20s."
"Nature's plan was for me to have thin and patchy hair across the top of my scalp."
"But the great thing is, we don't have to follow nature's plan."
"Hair transplant technology has improved so much in the last five years and I have been able to keep hold of all my hair and wear it in my the same way as I did when I was in my teens."
Calum could have slowed down or even halted his hair loss by taking the clinically proven hair loss drug Propecia.
But 2% of men who take the drug experience a dip in their sex drive - and Calum didn't want to take the risk!
He said that keeping hold of his hair had done wonders for self-esteem - and has made him look five years younger.
"No man wants to be bald when he is older," Calum explained.
"Losing your hair is one of the most demoralising things that can happen to a man as he ages."
"You don't feel nearly as good about yourself and it eats away at your body confidence."
"For me, I was worrying about my thinning hair when I was attending auditions. I would be thinking, 'Have they seen my hair? Are they going to give me the job?'It was becoming a big distraction."
"I've read research saying that baldness can make men look 10 years older. I would say keeping hold of my hair has made me look at least five years younger. The difference in my self-esteem is immeasurable."
Calum said that he wouldn't hesitate to have a fourth procedure if his hair loss continued.
"I would have a fourth procedure. But let's hope that is not necessary."
"Lots of other stars have had multiple procedures. James Nesbitt has had three and he looks amazing.
"Wayne Rooney has had two and it looks like he might well need a third."
Calum had 1,200 grafts - amounting to around 2,200 individual hairs - moved from the side to the front of his scalp where his hair is still receding at the sides.
Dr Shahmalak, who specialises in treating celebrities, said Calum had the same Follicular Unit Extraction technique as England captain Wayne Rooney.
He said: 'What we've noticed in the last five years is that the age of our patients is coming down all the time. A third of men suffer hair loss by the time they are 30."
"More of them are deciding to have transplants immediately rather than waiting until middle age. Why suffer 20 years of loss of confidence if you can sort your problem now?"
"For people in the public eye, their image is their career. You don't see a lot of bald models or TV presenters."
"A simple procedure such a hair transplant can make an enormous difference to a man's life. We have seen a lot of men 'doing a Rooney' and coming in for one, two or even three hair transplants like Calum. Bookings have gone up 25 per cent since Wayne went public."